This Blog’s Top 10 Most Read Articles of 2018

The ten most read/popular articles in this blog have been rounded-up — this time for 2018.

Thank you for your readership and much success to you this year.

1] The Art of Selling Luxury Products: Brand Story Telling & Persuasion

2] Exceeding the Hotel Guest Experience: Anticipating and Executing Desires Flawlessly

3] Luxury vs. Premium vs. Fashion: Clarifying the Disparity

4] Mass Customization & Personalization: The Pinnacle of Differentiation and Brand Loyalty

5] The Luxury Brand Ranking and Consumer Accessibility Pyramid: What It Takes to Move Up

6] Sex and Sensuality in Advertising: Why it is effective and how to refine it

7] Genuine Luxury vs Accessible Luxury: Two Distinct Yet Opposing Categories

8] Start-up Essentials: A Universal Roadmap for Starting a Business — Infographic

9] Brand Awareness: the influence in consumers’ purchasing decisions

10] Perceived Quality: Why Brands Are Intangible

 

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