Once again, the ten most read/popular articles have been rounded-up — this time for 2019.
Thank you for your readership and much success to you this year.
- The Art of Selling Luxury Products: Brand Story Telling & Persuasion
- Exceeding the Hotel Guest Experience: Anticipating and Executing Desires Flawlessly
- Genuine Luxury vs Accessible Luxury: Two Distinct Yet Opposing Categories
- Luxury vs. Premium vs. Fashion: Clarifying the Disparity
- The Luxury Brand Ranking and Consumer Accessibility Pyramid: What It Takes to Move Up
- Start-up Essentials: A Universal Roadmap for Starting a Business — Infographic
- Brand Awareness: the influence in consumers’ purchasing decisions
- Perceived Quality: Why Brands Are Intangible
- Superior Customer Service: An Investment with Ample Return
- Catering to a “Luxury Lifestyle”: Definition and Execution
Much success this year and beyond.