I am pleased to share with you the top 10 most read articles in my blog for 2012. Thank you for your readership.
#1 Brand Awareness: the influence in consumers’ purchasing decisions
#2 Sensorial Purveyors: Creating an Enticing Ambiance in the Hotel Domain
#4 A Philosophy Named CUSTOMER SERVICE – How to Refine it and Maintain It
#5 THE SEVEN KEY PRINCIPLES FOR BUSINESS SUCCESS – A Personal Belief Through Years of Practical Experience
#6 The Art of Selling Luxury Products: Brand Story Telling & Persuasion
#7 Branding Bottled Water: Differentiating a commodity through various tactics
#8 Branding by Design: The Impact of Fashion on the Automobile Industry
#9 Perceived Quality: Why Brands Are Intangible
#10 How to Run an Effective Political Campaign – a Synopsis for the Aspiring Candidate
10 Second Survey
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#4 & #9 appear to have the greatest value even though each is intangible.
They have universal applications and resound in the majority of global or international demographics, and I feel possess the greatest value, slightly transverse positioning may be items #3 & #6 having limited demographics, probably domestic and self limiting in a global market.
Thank you for sharing your thoughts.