The Top 10 Most Popular Articles in this Blog for 2012


I am pleased to share with you the top 10 most read articles in my blog for 2012.  Thank you for your readership.

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#1 Brand Awareness: the influence in consumers’ purchasing decisions

#2 Sensorial Purveyors: Creating an Enticing Ambiance in the Hotel Domain

#3 Defining the Luxury Brand

#4 A Philosophy Named CUSTOMER SERVICE – How to Refine it and Maintain It

#5 THE SEVEN KEY PRINCIPLES FOR BUSINESS SUCCESS – A Personal   Belief Through Years of Practical Experience

#6 The Art of Selling Luxury Products: Brand Story Telling & Persuasion

#7 Branding Bottled Water: Differentiating a commodity through various tactics

#8 Branding by Design: The Impact of Fashion on the Automobile Industry

#9 Perceived Quality: Why Brands Are Intangible

#10 How to Run an Effective Political Campaign – a Synopsis for the Aspiring Candidate

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2 Comments

Filed under Branding, Business, business development, customer service, description of luxury, description of premium, discerning clients, discriminating clients, Luxury, Marketing

2 responses to “The Top 10 Most Popular Articles in this Blog for 2012

  1. #4 & #9 appear to have the greatest value even though each is intangible.
    They have universal applications and resound in the majority of global or international demographics, and I feel possess the greatest value, slightly transverse positioning may be items #3 & #6 having limited demographics, probably domestic and self limiting in a global market.

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